Above is an word cloud of 360 degree feedback I've received and collected over the last two years from peers, coworkers, and colleagues over the last two years, aggregated into the most common descriptive words people have given me feedback from. Together, they shape the "personal" in personal brand...the descriptive words of how people see me.
In addition, I made word cloud around my experiences and education which are the brand of "what I do." Together, I think they give an insight into my personal brand, and how I can use the two to describe myself.